IBM
Datagrams

As the official IT provider for the US Open Tennis Championships, IBM serves end-to-end solutions to capture, analyze, and distribute tournament information.

In collaboration with Buck, we utilized this data to create stat-driven animations that were posted to Instagram in near real-time as matches were being played.

These are some of the designs I contributed to the project.

Below is an example of an Instagram posted to IBMSports during match play.